Home
Conference Connections have recently delivered a very successful National Conference for 600 of Lloyds TSB Commercial's Regulated Sales force.
Conference Objectives: To inform, and motivate the attendees. Recognise excellence and say thank-you for a successful year
Outputs: To share best-practice, showcase product and service innovation and highlight career development.
Approach: Working as one with Commercial Regulated Business Comms team, CC helped devise a matrix based agenda for the day, mixing motivational plenary sessions with smaller, business unit based breakouts, energiser sessions and a central expo area.
One challenge was to instantly change the set from Lloyds TSB to Scottish Widows branding. As Scottish Widows branding has a degree of black in it ( including their logo ) this change couldn't be effected using lighting alone, so the stage design included a band of high-res LED, various MAC intelligent lights as well as 3 large 16:9 ratio rear-projection screens carrying a mix of video, speaker support and live camera.
In the Scottish Widows segment, based around the Group's Olympic sponsorship, Roger Black delivered a hugely motivational speech, followed by SW marketing director Mike Hoban,
who showed the new SW TV adverts, culminating in a live appearance by the Gymnasts from the adverts and Hayley Hunt, the Scottish Widow, framed by pyrotechnics and confetti canons.
The evening entertainment started with an awards ceremony, complete with special guest, "the voice of the balls" Alan Dedicoat, followed by a solo vocal performance by Helen Clarke (a Corporate Personal Banking Manager from Leeds) and ended with a disco, with Senior Relationship Manager Gary Moore, using all the firepower of the stage as a lighting rig.
Mike Grant, Bancassurance and Mortgage Director, Commercial Banking said "This was our best conference yet, I think we got the mix just right and the feedback we have received bears this out".
In addition to a "Bragg reel" opener and various VT pieces for the main stage, CC's video production department wrote and produced two drama pieces for the Introducer's session. These two pieces are now being used in ongoing product training.
Lou Wade, Bancassurance Project Manager for this event said “Working with the team at Conference Connections made this job a really enjoyable one. Not having to worry about logistics makes all the difference! The preparation these guys put in for us was outstanding – from helping plan the format and content of the 7 different break out streams to coaching the presenters on style and delivery.
A truly first class service.”
